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Artboard 01 · Primary mark1124 × 757
Logo Design · 2025
Ideal
A skyline built into the name
A logo for a construction company. A stylised skyline of high-rise buildings and a roofline sits above a bold wordmark, giving a sense of growth, strength and reliability.
- Client
- Ideal Construction
- Year
- 2025
- Category
- Logo Design
- Services
- Logo Design, Brand Identity, Graphic Design

01The brief
Confidence you can build on.
The geometric icon reads as a skyline of high-rise buildings: sleek, structured and modern. Deep blue carries trust and stability, while the orange accents add energy. Bold, clean type keeps the name readable from a billboard or a business card.
02The mark, three ways



03Anatomy
Letters, buildings and a roof.

- Part 01Letterforms
- Part 02Buildings & roof
- Part 03Final logo

04Colour systemHover to explore · click to copy

05In the world06 plates






06Deliverables
- Logo
- Primary mark, white version and construction grid
- Colour
- Deep navy and signal orange
- Type
- Montserrat Thin and Semi Bold
- Mockups
- Building, sign, billboard, lobby, stationery, T-shirts